{"id":4073,"date":"2009-12-01T05:00:00","date_gmt":"2009-11-30T03:50:54","guid":{"rendered":""},"modified":"2009-11-30T09:50:54","modified_gmt":"2009-11-30T03:50:54","slug":"the_ancillary_market_is_the_ma","status":"publish","type":"post","link":"https:\/\/kk.org\/newrules\/the_ancillary_market_is_the_ma\/","title":{"rendered":"The ancillary market is the market."},"content":{"rendered":"<p><span class=\"nr-highlight\">The software is free, but the manual is $10,000.<\/span> That&#8217;s no joke. Cygnus Solutions, based in Sunnyvale, California, rakes in <span class=\"nr-emphasis\">$20 million per year in revenues selling support<\/span> for free Unix-like software. Apache is free but you can buy support and upgrades from C2Net. Although Novell, the network provider, does sell network software, that&#8217;s not what they are really selling, says Esther Dyson: &#8220;What Novell Inc. really is selling is its certified NetWare engineers, instructors, and administrators, and the next release of NetWare.&#8221; <span class=\"nr-emphasis-less\">One educational software exec admitted that his company&#8217;s help line was actually an important profit center.<\/span> Their main market was the ancillary products they sold for their flagship software, which they had a chance to do while helping customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The software is free, but the manual is $10,000. That&#8217;s no joke. Cygnus Solutions, based in Sunnyvale, California, rakes in $20 million per year in revenues selling support for free Unix-like software. Apache is free but you can buy support &hellip; <a href=\"https:\/\/kk.org\/newrules\/the_ancillary_market_is_the_ma\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"1","ping_status":"1","sticky":false,"template":"","format":"standard","meta":[],"categories":[200,192],"tags":[],"_links":{"self":[{"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/posts\/4073"}],"collection":[{"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/comments?post=4073"}],"version-history":[{"count":0,"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/posts\/4073\/revisions"}],"wp:attachment":[{"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/media?parent=4073"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/categories?post=4073"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kk.org\/newrules\/wp-json\/wp\/v2\/tags?post=4073"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}