{"id":5669,"date":"2008-03-27T11:45:33","date_gmt":"2011-07-11T07:09:17","guid":{"rendered":""},"modified":"2011-07-11T13:09:17","modified_gmt":"2011-07-11T07:09:17","slug":"car-tattoos","status":"publish","type":"post","link":"https:\/\/kk.org\/thetechnium\/car-tattoos\/","title":{"rendered":"Car Tattoos"},"content":{"rendered":"

\nSince the hot rod days in the 1950s cars have been detailed, pin-striped, and air-brushed with outrageous decorative art. It was expensive and permanent. To do a good job required the finely honed skill of a real artist. Then there are art cars, with a different aestetic. Piles of stuff glued onto the outside. A highly polished finished is not required for an art car.  Boldness, creativity, and an I-don’t-care-what-people-think attitude were required. This type of personalization is also not for everyone. But cars need personalization. Almost everything else in our lives can be decorated with high class cheaply — except cars.\n<\/p>\n

\nLast night at a party hosted by IDEO<\/a> at Pier 28 in San Francisco a small start up premiered their solution to personalization of cars. Infectious<\/a> (their web site is still in obscura mode) will be offering custom created vinyl temporary tattoos for vehicles. The results look like this:\n<\/p>\n

\n\"P1000172\"\n<\/p>\n

\nThe designs are printed with solvent inks on a clear vinyl backing, then pressed onto the clean surface of the car. Then the sheet is rubbed with a plastic burnisher, then the backing peeled off.  That’s it. The tat will last several years including the punishment of car washes.\n<\/p>\n

\n\"P1000189\"\n<\/p>\n

\nAt first Infectious will operate like Threadless<\/a>, the custom t-shirt design site. Designers will submit their finished designs to the site and then members of the sign vote on which design they want printed next. This way there is a small market for small runs, offering some efficiencies to a start up, and it also leverages the power of a passionate community of users. Eventually, Infectious says, they will generate vinyls for anyone who uploads a design file.\n<\/p>\n

\n\"P1000182\"\n<\/p>\n

\nThe costs will be proportional to the amount of vinyl\/ink used. Prices will range from $50 for small bits to $200 for large sections.  The images here capture four cars being tattooed during the party. Each section is considered “large.”\n<\/p>\n

\n\"P1000181\"\n<\/p>\n

\nMan, am I ready to take my beige generic Suburban and give it some character!<\/p>\n","protected":false},"excerpt":{"rendered":"

Since the hot rod days in the 1950s cars have been detailed, pin-striped, and air-brushed with outrageous decorative art. It was expensive and permanent. To do a good job required the finely honed skill of a real artist. Then there … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"0","sticky":false,"template":"","format":"standard","meta":[],"categories":[268],"tags":[],"_links":{"self":[{"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/posts\/5669"}],"collection":[{"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/comments?post=5669"}],"version-history":[{"count":0,"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/posts\/5669\/revisions"}],"wp:attachment":[{"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/media?parent=5669"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/categories?post=5669"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kk.org\/thetechnium\/wp-json\/wp\/v2\/tags?post=5669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}