Rule of Thumb

KEEPING YOUR CUSTOMERS

Between 54 percent and 70 percent of customers who complain to a company will do business again with the company ...

Between 54 percent and 70 percent of customers who complain to a company will do business again with the company if their complaint is resolved. That figure increases to 95 percent if the customer feels the complaint was resolved quickly. — Technical Assistance Research Programs, in Microservice Management

03/28/16

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