I’m on a lot of mailing lists that I did not subscribe to. And every day I get added to a half dozen or more unwanted lists. These spamlike subscriptions are usually from PR flaks who want me to write about their clients. It’s almost always for things I don’t care about (like an insurance company announcing the appointment of a new regional vice president). It’s annoying to sort through this garbage in order to find email I care about.
Then I discovered Unroll.me, a free mailing list management service that works with Gmail, Google Apps, and Yahoo Mail. It does a great (but not perfect) job of finding the mailing lists you are subscribed to and presenting them as a list, allowing you to instantly unsubscribe to them by clicking with your mouse. As of today, I have used Unroll.me to unsubscribe to 1,601 mailing lists. It’s a dream come true.
What about the mailing lists that I actually signed up for and like? Unroll.me is great for dealing with those, too. Instead of receiving the newsletters one-at-a-time in my inbox, I’ve added my 114 mailing list subscriptions to a “Rollup.” This is a daily digest prepared by Unroll.me that contains email from the subscriptions I care about (my bank, my health insurance provider, Audible.com, my kids’ school, James Altucher’s essays, etc.) You can click on any of the items in the Rollup email to see the full email.
Here’s what the Rollup looks like:
Unroll.me is something I would happily pay money for. It is free, but you need to pay with a tweet or a Facebook like.