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Tell us what you love.Irish, English accent. London via Hong Kong. Apple, caffeine and good books. I do strategy for creative and ad agencies remotely (outside UK), in-person or hybrid in London - portfolio. I also write a newsletter: Strategic Outcomes. — Gearóid (Ged) Carroll

This comes from my colleague Fiona as a way of thinking about prompting your LLM of choice. The memorable phrase: Thoughtfully Creating Really Excellent Inputs stands for Task: the persona that the LLM should assume and format that you want the output to look like, Context: give it the background information that it needs, Reference materials: give the LLM examples or existing materials that show what good looks like. (Not always applicable for abstract tasks), Evaluate: review the output, did the LLM understand what you wanted from your inputs?, Iterate: Refine your prompt: If the output isn’t right, try again by adding more details, rephrasing, or adjusting your request.
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